Beauty News


Founded by Neelam Keswani, is the region’s one stop store where one can find the world’s leading beauty and cosmetic brands at just a click. The e-commerce website houses over 150 internationally renowned brands under its one-stop user-friendly website, and holds sole rights to supplying in the region for many of these beauty guru approved beauty companies.’s collection includes international names such as House of Lashes, Jouer Cosmetics, Jeffree Star Cosmetics, Velour Lashes, Morphe, and Makeup Addiction Cosmetics among others, with a wide variety of makeup, skin, hair and nail care, wellness and lifestyle products.

Founded in 2015, the e-commerce website offers free shipping within the UAE for orders of over AED 250 from its 100% genuine products. One can pay cash on delivery on orders, by card or PayPal, and the products are delivered within 2-3 working days directly at one’s doorstep.

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