As the summer temperatures continue to rise in Dubai, the world’s most acclaimed fashion designers arrive in the Middle East’s style capital for the fourth edition of Arab Fashion Week happening from 16-20th May at the Meydan Hotel & Grandstand in an exclusive partnership with Sheikh Mohammed Maktoum Juma AlMaktoum Investment (MBM). The highly anticipated bi-annual event is the first and only platform in the world to showcase Resort and Ready-Couture with an aim to cater to an affluent regional fashion audience.
The Arab Fashion Week is expected to attract more than 15,000 visitors with a total of 23 shows and over 50 international as well as regional designers presenting their creations including Marchesa, Antonio Marras, Renato Balestra, Rad Hourani, Ingie Paris, Michael Cinco and many more. The event will also feature an exclusive selection of pop-up boutiques from some of the region’s leading fashion retailers. The end of Arab Fashion Week will culminate in an exclusive Arab Fashion Awards Royal Gala Dinner on May 20th during which the Arab Fashion Council will honor and recognize the achievements of regional and international fashion pioneers.
‘The fourth edition of Arab Fashion Week is a truly milestone moment for us as we set the international standards for Ready-Couture concept which will be archived and used for many years to come. This demonstrates our commitment not only to the regional fashion industry, and our mission to grow its ecosystem and monitor its regulations, but also our vision to position Arab Fashion Week on the international forefront’ says CEO of Arab Fashion Council, Jacob Abrian.
The Arab Fashion Council’s mission is not only to promote the Middle East fashion industry on a global scale through bringing international fashion designers to the region but also identify, nurture and support the local talent. As part of this season’s Arab Fashion Week, one of its official sponsors, Lavazza, Italy’s favorite coffee, launched its first exclusive fashion design competition to allow young people across the region to express their creativity and showcase their work. The participants have submitted their entries at the beginning of May, where seven lucky contestants were selected and will go on to take part in the upcoming competition during Arab Fashion Week. The final prize is a trip to Milan to develop their craft at a design course at Istituto Marangoni and showcase their final collection at the next edition of Arab Fashion Week in November. Other official Arab Fashion Week sponsors and partners include Gruppo San Donato, one of the leading Italian healthcare groups, and the luxury leather goods brand GHRIBI.
The Arab Fashion Week is organized by the Arab Fashion Council, the world’s largest non-profit fashion authority representing the 22 Arab country members of the Arab League. It was established in London in 2014 with the License of an International Extraterritorial Authority to develop the fashion infrastructure and creative economy in the Arab World. It is headed by H.E. Cavaliere Mario Boselli, Honorary President of the National Chamber of Italian Fashion, the official organizers of Milan Fashion Week.